Due to their years and experience in the industry, Vicki and John are often asked to do special projects or specific, customized work for clients. Industry manufacturers have used VLE services to develop product analysis, new business models, training seminars to meet specific needs and pricing analysis. VLE has customized seminars to meet specific employee and customer service needs for distributors and developed unique marketing campaigns for contractors.

If you have a special project that requires “outside-the-box” thinking, creativity, knowledge of the industry, discretion, and thorough analysis, contact us for an in-depth proposal.

Completed Special Projects

  • Strategic pricing analysis for an hvac manufacturer
  • Development of a contractor pricing strategy for a manufacturer to increase sales in a newly developing hvac segment
  • Development of pricing software for contractors that is distributed in pricing seminars
  • Development of business planning software for contractors that is distributed in business planning seminars
  • Development of a train-the-trainer seminar and participant presentation and work book materials on customer service to be used with inside sales people at a distributor
  • Creation of a turn-key direct mail fulfillment service, including creative for mailer, purchase of mailing list, printing and mailing, for contractors
  • Strategic business plan for a component manufacturer
  • Launch and marketing plan for a new product from a component manufacturer
  • Analysis of a slow-moving product for a major manufacturer in the retail food market with a strategic plan and customer presentation to significantly improve sales and profits
  • Worked with two major utility providers on designing a strategic plan for interaction with their local contractor base